Moch Amri Amiruddin, Achmad Yanu Alif Fianto


This paper examines the impact that entrepreneurs' perceptions on the identified business risks have on their predictions for the future of small and medium-sized businesses (SMEs). The study was completed by 230 different SMBs located in Surabaya. Structural equation modeling and factor analysis were used to determine the interrelationships between the variables. The founders' lack of a pessimistic attitude on the probability of company failure is beneficial to the success of small and medium-sized firms (SMEs). The future of an organization is most affected by its perspective on financial risk, both in terms of indications of financial success and the status of financial risk as an intrinsic component of the business's day-to-day operations. Operational risk-aware resource management lessens the possibility that consumers would complain about the quality of the company's goods or its dependence on a select group of suppliers. Even with solid sales, the corporation nevertheless faces some competition in the market. It's the third most important component that will determine the long-term prosperity of small and medium-sized businesses. The findings of this study will serve as a solid foundation for those who draft national and regional development strategy plans aiming to assist and promote SMEs, as well as those who draft relevant policies.


Entrepreneurship; Perceived Risk; Risk Management


Bjerke, B., & Hultman, C. M. (2002). Entrepreneurial marketing: The growth of small firms in the new economic era. Cheltenham: Edward Elgar.

Bjerke, B., & Karlsson, M. (2013). Social entrepreneurship: To act as if and make a difference. Cheltenham: Edward Elgar.

Carson, D. (2010). Interface research: A commentary on a commentary – ten years on. Journal of Research in Marketing and Entrepreneurship, 12, 8–10.

Fayolle, A., Verzat, C., & Wapshott, R. (2016). In quest of legitimacy: The theoretical and methodological foundations of entrepreneurship education research. International Small Business Journal, 34(7), 895–904.

Fianto, A. Y. A., Widyantara, H., & Baskara, D. B. (2022). Analisis Mediasi Brand Awareness dan Brand Trust dalam Hubungan Emotional Marketing dengan Purchase Intention. JMK (Jurnal Manajemen dan Kewirausahaan), 7(2), 47-59.

Fianto, A. Y. A. (2022). COMMUNITY SERVICE ACTIVITIES FOR ACTUALIZATION OF INVENTORY MANAGEMENT IN SMALL MEDIUM ENTERPRISES. Jurnal Layanan Masyarakat (Journal of Public Services), 6(1), 195-204.

Osterwalder, A., Pigneur, Y., Bernard, G., & Smith, A. (2014). Value Proposition Design. Hoboken, New Jersey: Wiley.

Oyedele, A. (2016). Emerging market global business model innovation. Journal of Research in Marketing and Entrepreneurship, 18(1), 53–62.

Plattner, H. (2010). An Introduction to Design Thinking. Stanford, CA: Institute of Design at Stanford.

Riyanto, D. Y., & Fianto, A. Y. A. (2022). STRATEGI ANALISIS SWOT SEBAGAI PENGEMBANGAN WISATA EKOWISATA CLUNGUP MANGROVE CONSERVATION MALANG. Jurnal Ilmiah Scroll (Jendela Teknologi Informasi), 9(2), 103-110.

Santoso, R., & Fianto, A. Y. A. (2020). Pengaruh marketing mix produk jasa terhadap keputusan berkunjung wisata bahari jawa timur. Kinerja, 17(1), 69-79.

Santoso, R., & Fianto, A. Y. A. (2022). Creative Industry and Economic Recovery Strategies from Pandemic Disruption. JIET (Jurnal Ilmu Ekonomi Terapan), 7(1), 47-62.

Shane, S. (2009). Why encouraging more people to become entrepreneurs is bad public policy. Small Business Economics, 33(2), 141–149.

Shane, S., & Venkataraman, S. (2000). The promise of entrepreneurship as a field of research. Academy of Management Review, 25(1), 217–226.


  • There are currently no refbacks.

Jurnal Dinamika Bisnis (DINAMIS) is proudly published by Universitas Dinamika